From Static 2D Illustration to Animated AR Poster
Design Challenge: I designed an event poster in Adobe Illustrator, animated it in Adobe After Effects, and extended the experience into augmented reality using Artivive.
Step 1-2: Static to Animated 2D Poster
Design Process: Inspired by the Chinese Lunar New Year (Rabbit 2023) and a transformative spiritual experience in Tulum, Mexico, I created this animated poster as a visual tribute to both.
I began by designing the static composition in Illustrator, carefully structuring the artwork into five separate layers to support a smooth transition into animation. Each layer was strategically organized—foreground, character elements, background details, and atmospheric components—to allow independent movement and controlled timing in After Effects.
In the animation phase, I focused on subtle, harmonious motion rather than dramatic transitions. Elements such as the blue aura, ears, eyes, and hands were animated with soft, rhythmic movements to reinforce a sense of calm and spiritual presence. The pacing, easing, and flow were intentionally restrained to preserve balance and evoke meditative energy. This step established the emotional tone and visual foundation that later extended into the immersive AR experience.
Tools used: Adobe Illustrator, Adobe After Effects
Step 3: Animated 2D to AR Poster
Design Process: I imported the animated poster into Artivive to transform it into an interactive AR experience. Within the platform, I structured the composition using one static layer and two motion layers to create intentional interaction between foreground and background elements.
By layering static and animated components across the z-axis, I introduced a sense of depth, spatial movement, and immersion. This approach allowed viewers to experience the poster beyond a flat surface—engaging with it as a dimensional, evolving visual environment rather than a traditional 2D design.
Tool used: Artivive
